Our Google analytics training enables trainees to fully measure, monitor and optimize digital marketing strategies by teaching how to build online reporting structures for businesses, and a range of specialist tools that are available for measuring and monitoring online traffic. The rationale and business benefits for adopting a formal analytics system and how-to setup accounts, profiles and permissions to apply analytics tracking across websites are discussed.
Trainees will discover how to align business KPIs with analytics goal configuration, and utilize the features of Google Analytics to develop a detailed profile of target audience’s location, demographics, technology, devices, interests and more. Also, will be discussed are assessing the effectiveness of a website’s technical performance and download speed, and how to measure levels of user engagement and conversion by tracking activities such as downloads, video views, purchases and registrations, etc.
Part of this Google analytics course involves trainees learning how to create and schedule customized reports and exploring Google Analytics real time and intelligence reporting capabilities. Trainees are made aware of data protection and privacy issues associated with web analytics.
Our Google analytics tutorial empowers trainees with the practical skills of how to use Google’s powerful analytical software. Participants learn the key reports to use on a daily basis and their interpretations as well as how to use advanced features of Google Analytics to glean deeper analytical intelligence.
Google Analytics Insights is key to getting more from all your digital marketing strategies. It is essential for improving the effectiveness of a business search engine marketing and website activities by showing precisely what is working and what is not working but in the right skilled hands.
We offer one-on-one method of Google analytics tutorial to our trainees, the duration for the course is two (2) weeks. The cost of the Google analytics training is R2,000.00.
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